{"id":9425,"date":"2025-10-14T22:14:39","date_gmt":"2025-10-15T01:14:39","guid":{"rendered":"https:\/\/thesport.news\/br\/globo-se-pronuncia-polemica-formula-1-band\/"},"modified":"2025-10-14T22:14:39","modified_gmt":"2025-10-15T01:14:39","slug":"globo-se-pronuncia-polemica-formula-1-band","status":"publish","type":"post","link":"https:\/\/thesport.news\/br\/globo-se-pronuncia-polemica-formula-1-band\/","title":{"rendered":"Globo se pronuncia sobre pol\u00eamica com a Band e F\u00f3rmula 1"},"content":{"rendered":"

A Globo<\/a><\/b> se pronunciou ap\u00f3s a declara\u00e7\u00e3o de William Bonner<\/b> sobre a transmiss\u00e3o da F\u00f3rmula 1<\/a>, a partir de 2026. Em nota, a emissora esclareceu que comparar plataformas n\u00e3o implica em desmerecer outros profissionais. O ve\u00edculo tamb\u00e9m destacou que sua ampla exposi\u00e7\u00e3o de dados de audi\u00eancia \u00e9 resultado do trabalho di\u00e1rio que constr\u00f3i com seu p\u00fablico.<\/p>\n

<\/figure>\n
<\/figure>\n
\"Logo
Logo Globo (Foto: Reprodu\u00e7\u00e3o)<\/figcaption><\/figure>\n

Durante o evento “Upfront”, que apresentou o ano de 2026 da Globo para o mercado publicit\u00e1rio, Bonner mandou uma indireta para a Band, questionando se o p\u00fablico ainda sabia o que era a F1<\/a>, j\u00e1 que a categoria havia sa\u00eddo da emissora.<\/p>\n

\u2014 No ano que vem, a F\u00f3rmula 1<\/a> est\u00e1 na Globo. E voc\u00eas sabem o que \u00e9 a F\u00f3rmula 1 ainda, n\u00e9? Porque saiu da Globo\u2026 \u2014 disse Bonner durante o evento.<\/p>\n

Ap\u00f3s a transmiss\u00e3o de cinco temporadas da F1, a Band<\/a> respondeu \u00e0 indireta do apresentador de forma ir\u00f4nica. O perfil oficial da emissora comentou em v\u00eddeo que reproduzia a fala de Bonner: “Aqui a Band mostra tudo! E quem pode falar melhor do que a gente \u00e9 a nossa legi\u00e3o de f\u00e3s. Obrigada pela lembran\u00e7a, Gl\u00f4”.<\/p>\n

\"William
William Bonner alfineta Band (Fotos: reprodu\u00e7\u00e3o \/ Globo \/ Band)<\/figcaption><\/figure>\n

Segundo a nota divulgada pela Globo, um mercado saud\u00e1vel valoriza o trabalho das concorrentes, impulsionando a ind\u00fastria como um todo. A emissora refor\u00e7a que, por acreditar nisso, tem reconhecido talentos de diversos ve\u00edculos em seus programas.<\/p>\n

Nota oficial da Globo<\/h2>\n

O UPFRONT 2026 da Globo, realizado no Ibirapuera, apresentou para o mercado publicit\u00e1rio conte\u00fados e dados de audi\u00eancia que nos d\u00e3o muito orgulho. Como \u00e9 um evento para o mercado, \u00e9 esperado que se fale em performance, o que d\u00e1 transpar\u00eancia e contexto para tomadas de decis\u00e3o de neg\u00f3cio.<\/p>\n

Fazer compara\u00e7\u00f5es entre conte\u00fados, emissoras e plataformas n\u00e3o significa, em hip\u00f3tese alguma, o desmerecimento do trabalho de outros players e profissionais. Pelo contr\u00e1rio: em um mercado saud\u00e1vel, h\u00e1 considera\u00e7\u00e3o pelo trabalho realizado pela concorr\u00eancia, que valoriza a excel\u00eancia coletiva e impulsiona toda a ind\u00fastria. E porque acredita nisso, a Globo tem sistematicamente homenageado talentos de outras emissoras em seus programas.<\/p>\n

Nenhum outro ve\u00edculo tem seus dados de audi\u00eancia t\u00e3o expostos e debatidos como a Globo. E n\u00f3s consideramos isso como parte da relev\u00e2ncia que constru\u00edmos todo dia com o P\u00fablico<\/a>.<\/p>\n

Fonte:<\/strong> LANCE!<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Globo se pronuncia ap\u00f3s declara\u00e7\u00e3o pol\u00eamica de William Bonner sobre F\u00f3rmula 1. 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