{"id":2958,"date":"2025-09-24T15:46:35","date_gmt":"2025-09-24T18:46:35","guid":{"rendered":"https:\/\/thesport.news\/br\/2025\/09\/24\/inovacao-esporte-kefler\/"},"modified":"2025-09-24T15:46:41","modified_gmt":"2025-09-24T18:46:41","slug":"inovacao-esporte-kefler","status":"publish","type":"post","link":"https:\/\/thesport.news\/br\/inovacao-esporte-kefler\/","title":{"rendered":"Eduardo Leite (Kefler): Inova\u00e7\u00e3o no Esporte"},"content":{"rendered":"

Eduardo Leite, s\u00f3cio diretor da Kefler, participou do quadro Lance! Biz Convida e discutiu sobre inova\u00e7\u00e3o no mercado esportivo. A entrevista abordou estrat\u00e9gias de engajamento com o p\u00fablico e novas tecnologias aplicadas ao setor.<\/p>\n

\"O\u00a0Lance!\n
O\u00a0Lance! Biz\u00a0Convida \u00e9 um quadro de entrevistas especiais com personalidades do mercado de esportes e neg\u00f3cio.<\/figcaption><\/figure>\n

A Kefler e o Mercado Esportivo<\/h2>

Leite destacou a import\u00e2ncia da tecnologia para aproximar clubes e torcedores. Ele mencionou projetos inovadores da Kefler que visam melhorar a experi\u00eancia do f\u00e3, desde a compra de ingressos at\u00e9 a intera\u00e7\u00e3o durante os jogos. A empresa busca solu\u00e7\u00f5es personalizadas para cada clube, considerando suas necessidades e p\u00fablico-alvo.<\/p>

Engajamento com o P\u00fablico<\/strong><\/p>

Uma parte significativa da conversa focou em como a Kefler trabalha para aumentar o engajamento dos torcedores com os clubes. Leite explicou as estrat\u00e9gias da empresa para criar experi\u00eancias imersivas e interativas, utilizando recursos digitais e plataformas online. Ele enfatizou a necessidade de entender as novas gera\u00e7\u00f5es e suas formas de consumir conte\u00fado esportivo. <\/p>

O Futuro do Esporte e da Tecnologia<\/strong><\/p>

A entrevista tamb\u00e9m abordou as tend\u00eancias futuras do mercado esportivo e o papel da tecnologia em sua transforma\u00e7\u00e3o. Leite compartilhou sua vis\u00e3o sobre o uso da Intelig\u00eancia Artificial, realidade virtual e outras tecnologias para aprimorar a gest\u00e3o e a experi\u00eancia dos f\u00e3s. A Kefler, segundo ele, est\u00e1 sempre procurando se adaptar \u00e0s mudan\u00e7as e inovar para manter-se competitiva.<\/p>\n

Fonte:<\/strong> Lance!<\/a><\/p>","protected":false},"excerpt":{"rendered":"Eduardo Leite, s\u00f3cio-diretor da Kefler, fala sobre inova\u00e7\u00e3o e engajamento no mercado esportivo em entrevista exclusiva ao Lance! Biz Convida. Descubra as estrat\u00e9gias da empresa para aproximar clubes e torcedores.","protected":false},"author":3,"featured_media":2957,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[226],"tags":[],"class_list":{"0":"post-2958","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-kefler","8":"cs-entry","9":"cs-video-wrap"},"yoast_head":"\nEduardo Leite (Kefler): Inova\u00e7\u00e3o no Esporte<\/title>\n<meta name=\"description\" content=\"Eduardo Leite, s\u00f3cio-diretor da Kefler, fala sobre inova\u00e7\u00e3o e engajamento no mercado esportivo em entrevista exclusiva ao Lance! 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